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	<title>THISWILLKILLTHAT</title>
	<link>http://thiswillkillthat.com</link>
	<description>is a NYC design studio established by Casey Maher.</description>
	<lastBuildDate>Fri, 27 May 2011 19:38:32 +0000</lastBuildDate>
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		<title>THE ALFRED / UPSTAIRS &#8211; Hotel Bar and Restaurant</title>
		<description><![CDATA[I recently did the branding for The Alfred and Upstairs, the restaurant and bar for the Kimberly Hotel in NYC. I created this single business card to work for both venues. I used the ornate designs hidden on the US one dollar bill as inspiration for the drawings  and made a custom wallpaper (shown on the [...]]]></description>
		<link>http://thiswillkillthat.com/2011/the-alfred-upstairs-hotel-bar-and-restaurant/</link>
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		<title>MAISON PREMIERE</title>
		<description><![CDATA[Maison Premier is a new oyster and absinthe house reflective of old hotel lobbies, and oyster houses from the 1890&#8242;s in New York, Paris and New Orleans. We branded Maison Premiere completely, starting with the logo and meticulously designing everything down to the &#8220;CPR kit located under the bar&#8221; sign. Every font, every graphic, every [...]]]></description>
		<link>http://thiswillkillthat.com/2011/maison-premiere/</link>
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		<title>TEMPELHOF BROADCAST</title>
		<description><![CDATA[This project is really beyond my wildest dreams- it is a public art project/musical composition involving 600 musicians. I designed a logo, identity system, website, advertising and poster for &#8220;Tempelhof Broadcast.&#8221; I also art directed a very cool motion graphic animation and movie titles for the short film on the site and there are many [...]]]></description>
		<link>http://thiswillkillthat.com/2011/tempelhof-broadcast/</link>
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		<title>VENTES PRIVÉES</title>
		<description><![CDATA[I just created this logo and identity system for Ventes Privées. VP is the super luxe division of De Beers diamonds. They sell very very rare gems to a super chic clientele. This was a really exciting project as it was really fun to create a modern diamond graphic. The website will be launching so, [...]]]></description>
		<link>http://thiswillkillthat.com/2011/ventes-privees/</link>
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		<title>Le Barricou</title>
		<description><![CDATA[Here is a new project that is currently in progress. Tim Saputo, who designs with me quite often, and I are creating and entirely new brand identity for this Williamsburg restaurant. We are in the process of doing a whole new identity package as well as a menu system, coasters. matchbooks (my fave- I have [...]]]></description>
		<link>http://thiswillkillthat.com/2011/le-barricou/</link>
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		<title>León Ferrari Exhibition</title>
		<description><![CDATA[Another super cool show that I worked on: invites, ads, banners, exhibition graphics!]]></description>
		<link>http://thiswillkillthat.com/2011/leon-ferrari-exhibition/</link>
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		<title>Nick van Woert</title>
		<description><![CDATA[I have just sent the one of coolest projects I&#8217;ve ever done to print. I know I say this ALL the time, but this time it was magic! It&#8217;s a exhibition catalogue/book for Yvon Lambert&#8217;s artist Nick Van Woert. Nick handed me a 1960&#8242;s manual from the US Military titled &#8220;EXPLOSIVES and DEMOLITIONS&#8221; and said [...]]]></description>
		<link>http://thiswillkillthat.com/2011/nick-van-woert/</link>
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		<title>NYCKED</title>
		<description><![CDATA[I created this logo for Jules Kim and Lorenzo Martone&#8217;s new swimwear line Nycked. Not only is Lorenzo a blast to work with but the line is totally amazing from what I have seen. I&#8217;m in LOVE with super tightly tracked type right now.]]></description>
		<link>http://thiswillkillthat.com/2011/nycked/</link>
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		<title>Isca Greenfield-Sanders at HOV</title>
		<description><![CDATA[An invite and advertising for Haunch of Venison with another beautiful set of pictures.]]></description>
		<link>http://thiswillkillthat.com/2011/isca-greenfield-sanders-at-hov/</link>
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		<title>Stephen Sprouse</title>
		<description><![CDATA[I mean do I need to say more than Stephen Sprouse at Doran Grey Gallery?]]></description>
		<link>http://thiswillkillthat.com/2011/stephen-sprouse/</link>
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